Project details
Gloss & Co. is a modern salon concept designed to embody elegance, shine, and confidence. The goal was to create a digital experience that feels as luxurious and effortless as the salon itself, a brand that radiates warmth, professionalism, and timeless beauty.
Brand Direction
The branding captures a refined sense of femininity through soft neutrals, elegant typography, and glossy imagery inspired by healthy, radiant hair. The tone balances sophistication with approachability, appealing to high-end clients while staying welcoming and down-to-earth.
Website Design
The website was crafted to deliver a seamless user experience, clean, intuitive navigation with clear calls-to-action for booking and exploring services. Each section guides the user naturally from discovery to appointment, reflecting the client journey within the salon.
